Analisis Perilaku Penerimaan EDMODO pada Perkuliahan Dengan Model UTAUT

Kurniabudi ., Setiawan Assegaff

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Penggunan perangkat e-learning di STIKOMDB diharapkan dapat meningkatkan efektifitas dan efisiensi pembelajaran. Penelitian ini bertujuan untuk menganalisa penerimaan perangkat e-learning pada pembelajaran menggunakan Unified Theory of Acceptance and Use of Technology ( UTAUT ). Responden penelitian adalah mahasiswa STIKOMDB yang menggunakan perangkat e-learning pada pembelajaran. Data dikumpulkan menggunakan metode survey. Data dianalisa menggunakan Structural Equation Model (SEM). Penelitian menunjukkan bahwa that Expectancy Performance , Price Value dan Habit memiliki pengaruh yang signifikan terhadap Behavioral Intention. Sedangkan Effort Expectancy, Facilitating Condition, Social Influence dan Hedonic Motivation tidak memiliki pengaruh terhadap Behavioral Intention. Model penelitian menghasilkan nilai R2 sebesar 0.639 yang memiliki arti bahwa model cukup subtansial untuk memprediksi penerimaan perangkat e-Learning pada pembelajaran

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